Advanced Education for Real Estate Industry

Make the Most Out of Your Virtual Events

Virtual events, courses, and conferences have provided invaluable opportunities over the past several months and will continue on for the foreseeable future, allowing us to meet when we wouldn’t otherwise be able to hold an event, and cross vast distances with the click of a mouse. Now that we are more accustomed to this technological resource, it is important to make sure we are making the most out of our virtual facetime.   

REIC has put together a few tips to help you maximize your benefits and impact when meeting online: 

  1. Check your tech.  If you were going to an in-person event, you would make sure you had the correct directions and left time to get there. The same is true of virtual meetings. Take time in advance to make sure you are familiar with the online meeting platform and that it functions properly on your computer or mobile device. Also, give yourself plenty of time to login to the event, to make sure you can be where you virtually need to be promptly. 
  2. Dress for success. You may be attending an online event from your kitchen table, but virtually, you are in the business community. To dress appropriately for the event you are attending, a good rule of thumb is to ask yourself what you would wear if you were going out to the venue and dress accordingly.  
  3. Don’t let your background become the focal point. If we are working from home, frequently we find ourselves looking for the quietest spot or area with the best wifi to set up shop.  It is also important to make sure your background is clear of clutter and items that are not business appropriate if you are going to be on video.  You want people to pay attention to what you are saying, not the cartoon dog cookie jar behind you. 
  4. Be present. A live online class or meeting is not television. Be present and participate when possible. Take notes on key points and items you want to follow up on later. Also, if possible, check the chat for any information that might also be posted there. 
  5. Capture the full opportunities of the event.  Today’s virtual events offer some many different ways to learn, share, and connect.  Whether it is a speaker series, a tradeshow booth, or on-demand learning, be sure to participate in all of the value-add activities that the event offers. 
  6. Connect now and later. Many conferences and events have time set aside for networking and connecting. Take advantage of these opportunities when possible.  Make notes on organizations and individuals you would like to follow up with. Look for social media groups set up by host and event hashtags.  For some events, contact information is provided by the host organization, if not, there may be an opportunity to connect in chat, or a platform such as LinkedIn. It is also a good idea to look for or ask about follow up groups and threads.  

The business and networking skills you have learned over the years at in person events, can be transferred to virtual events, with very little adjustment. Don’t miss out on opportunities to connect and potentially work together, because of a new format of meeting. Make the most out of your time and foster your success.  

REIC is excited to be hosting its Annual Conference virtually this year.  Join REIC for this this outstanding opportunity for the Canadian real estate industry to learn, network, and celebrate excellence in the profession. This year’s conference takes place on June 9 and 10, 2021 and includes keynote speakers; conference sessions; exhibition hall; and, Pursuit of Excellence Awards Celebration. 

Register now.  

Written by REIC National
The Real Estate Institute of Canada (REIC) is a not-for-profit membership organization dedicated to advancing education and professionalism in the real estate industry. Our courses and designation programs shape the future of real estate by enhancing the skills of talented professionals and business leaders. Committed to the highest professional and ethical standards, REIC has been educating and certifying specialists since 1955.

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